Website and landing pages
We update your site and build service and location pages, so visitors see what you do and how to book.
Local SEO and online presence
Local SEO and your whole online presence.
Included at no extra cost.
We keep your website, Google Business Profile, and listings working for you in Google, Maps, ChatGPT, and AI answers. This service is available only with our ads management. Its goal is the same as the ads: more leads and clients for you, because that is how we get paid.
Everything that decides whether people find you
Google Business Profile
Categories, services, hours, photos, and posts kept complete and current, so you show up in Maps.
Local SEO
Pages and details that match what people near you search for, such as your service and your town.
AEO and GEO
Clear facts about your business that ChatGPT, Google AI Overviews, and other AI answers can find and name.
Listings
The same name, address, phone number, and hours across the directories that Google and AI tools read.
Numbers you can check
Calls, forms, bookings, and Maps actions, so you see what your online presence brings in.
Google or Meta: what is the difference?
We run both. Because we pay for the ads, we move the budget to whichever one brings you results.
Shows your ad to people who are already searching, for example “dentist near me”. It captures demand that already exists. Clicks cost more, but the people who click want the service now. Google Maps and your Business Profile are part of this.
Meta (Facebook and Instagram)
Shows your ad to people who are not searching yet, based on where they live and what they are interested in. It creates demand. It works well for visual treatments, offers, and reminders. Clicks cost less, and fewer of them become bookings. Health ads have stricter rules.
You pay per result. We pay for everything else.
3-month minimum. Nothing is charged monthly.
What counts as a result
Usually a booked appointment, a qualified call, or a completed form from our ads. Local SEO work is included, so there is no separate charge for it.
Included at no extra cost
- Google Ads and Meta ads, with the ad spend paid by Lore
- Google Business Profile work as part of your ads
- SEO, AEO, and GEO, so you show up in Google, ChatGPT, and AI answers
- Website and landing-page updates
- Tracking that ties calls, forms, and bookings to ads
How it works
Tell us about your business
A 30-minute call about your services, your capacity, and the customers you want more of.
Agree on what counts as a result
Together we choose the result you pay for, its price, and how we attribute it to our ads. Nothing starts until you agree.
We launch, pay, and improve
We pay for the ads, run them, and keep improving them. You see the numbers from ad spend to results.
The people who will work with you
Feifan Zhou
Cofounder & CEO
Josh Anderson
Cofounder & Principal
Kaia Colban
Cofounder & Principal
Questions
- Do you sell SEO on its own?
- No. Local SEO, AEO, GEO, and website work come only with our ads management, as part of our pay-per-result service. They make every ad work better, and AI makes the work cheap enough that we do not charge for it.
- What are SEO, AEO, and GEO?
- SEO helps you rank in Google search and Maps. AEO (answer engine optimization) helps you become the answer when people ask a question. GEO (generative engine optimization) helps AI tools such as ChatGPT and Google AI Overviews name you in their answers.
- How long does local SEO take?
- Usually months. That is why we also run ads, which can bring calls within days of launch.
- Who pays for the ads?
- We do. Lore pays all ad spend on Google and Meta. There is no monthly fee and no retainer.
- What do I pay for?
- Only for results. Before launch, we agree on what counts as a result, such as a booked appointment, and the price of each one. The result depends on your type of business and on what the law allows for it.
- Is there a minimum commitment?
- Yes, 3 months. That gives us time to run early experiments and build a system that works for your business. We do not run a one-size-fits-all playbook, so finding what works takes some iteration. We charge nothing monthly during that time; you pay only for results.
- Do I keep my ad accounts?
- Yes. Your Google and Meta ad accounts belong to you, before, during, and after we work together.
- What else is included?
- Google Business Profile work, SEO, AEO, and GEO (so you show up in Google, ChatGPT, and AI answers), and website and landing-page updates. They are part of the service, at no extra cost.
Learn more
No monthly fee. Our money behind your ads.
Tell us about your business and the customers you want more of.
Terms: Availability depends on your location, your type of business, and whether the proposed advertising and per-result payment arrangement is permitted. Your agreement defines the 3-month minimum, what counts as a result, its price, attribution, duplicates, cancellations, and no-shows. Advertising does not guarantee results or revenue.